Understanding Etsy Fees for UK Sellers
A complete breakdown of every fee Etsy charges UK sellers, with strategies to price profitably.
What fees does Etsy charge?
Etsy charges multiple fees on every sale. Understanding each one is essential for pricing your products profitably.
Fee breakdown
| Fee | Rate | Applied to |
|---|---|---|
| Listing fee | £0.16 per item | Each listing (renews every 4 months or on sale) |
| Transaction fee | 6.5% | Item price + shipping |
| Payment processing | 4% + £0.20 | Order total |
| Regulatory operating fee | 1.15% | Order total |
| Offsite ads | 15% (optional) | Item price only |
Total effective fee rate
Without offsite ads, Etsy's combined fees are approximately 12–13% of each sale. With offsite ads, this can reach 25–28%. This is significantly higher than most marketplace alternatives.
Pricing strategies
- Calculate your minimum viable price using cost + fees + desired profit
- Use the reverse calculator to work backwards from your target profit
- Factor in free shipping if you offer it (transaction fees still apply to shipping)
- Consider opting out of offsite ads if eligible (under $10,000/year revenue)
Try the calculator
Use our Etsy Fee Calculator to see exactly how much Etsy takes from any sale — or find the price you need to charge to hit your profit target.
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Last updated
Last reviewed: 2026-04-12T09:36:51.531Z.